Insta PRO is packed with features that influencer collaborations need. For websites, Instagram PRO stats provide key metrics such as engagement rates several times over follower growth repots and audience demographics across an active user base of 1.5M users. These insights empower brands with data-backed decisions leading to better ROI from collaborations.
Influencer marketing, industry experts repeat ad nauseam is data. In a Influencer Marketing Hub report, 78 percent of marketers also cite that gauging the ROI on influencer marketing is their biggest hurdle. Third, Insta PRO offers deep performance reports which helps the brand to track live campaign effectiveness.
How To Choose Influencers For Collaborations Related: 11 Tools for Tracking Your Next Influencer Campaign Insta PRO's influencer database includes more than half a million profiles, all of which can be filtered by niche, follower count and engagement rates. As an example, a beauty brand can refine the search results to influencers working on skincare and who generate at least 5% in engagement.
The famous marketing strategist Neil Patel said,Photo by UX Indonesia on Unsplash "Data-based decisions are the way to successful activities in Promotions. The same is true of Insta PRO, as it gives brands what they really need to make some hard choices. Brands can go through their historical campaigns, compare statistics and implement better strategies the next time to get a good collab.
An example of this would be a mid-sized fast fashion brand, which utilised Insta PRO to run a campaign with micro-influencers. By utilising Insta PRO's analytics, the brand saw a 25% increase in traffic to its website and a sales uplift of 15% during the first month that they ran this campaign. This example demonstrates the power of your platform to generate real business results.
Another important benefit of using Insta PRO is cost efficiency. In the case of traditional influencer marketing campaigns, making (huge) investment with no guaranteed outcome is almost inevitable. On the other hand, Insta PRO offers advanced targeting and analytics tools to assist brands in maximising their budgets. A study from Linqia discovered that 39% of marketers plan to grow their influencer marketing budgets, showing really good feedback around this area.
Insta PRO is a complete and cost-effective solution for businesses that want to improve their influencer collaborations. No matter your size, story insights and tools enhance your influencer-marketing efforts to a large extent that can be done by aforementioned Instagram profile analyser like Insta PRO.